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Film Pitch Pro Guide

The Film Pitch and Film Business Plan templates (with examples) are prepared for you to use as you evolve in the relationship with an investor.

This comprehensive guide demystifies the process, offering practical advice, industry insights, and clear instructions to ensure your documents are thorough, professional, and tailored to your project's needs.

Each element has a list of options you can choose from, their descriptions but most of all, examples of how to write it directly into your documents.

See where and when to pitch your film.


Film Pitch Template

The Film Pitch Template is to develop your film: the story, production plan and your budget needs to get interest from investors.


Page 1. Executive Summary

Page 2. Plot and Story

  • Setting: Describe the setting of your film's story, focusing on narrative enhancement.
  • Characters: Briefly overview main characters, their roles, arcs, and story impact.
  • Short Synopsis: Write a concise plot outline, emphasizing unique events and turns.

Page 3. Production Plan

  • Company: Details about your production company and relevance to the project.
  • Production Team: Introduce key team members, highlighting their roles and experience.
  • Production Timeline: Estimated production schedule.
  • Concise Budget: Present a budget overview, detailing major costs and allocation plans.

Film Business Plan

The Film Business Plan is the step where an Investor needs the financial details, targeted audience and marketing / distribution plan.


Page 4. Finance Plan

Page 5. Target Audience

  • Genre: Categorize your film's genre and its market fit.
  • Age Groups: Specify the age range of your target audience.
  • Demographics: Provide audience data such as gender and income level.
  • Psychographics: Explore the interests and values of your audience.
  • Lifestyle Groups: Describe lifestyle traits of your audience.
  • Media Consumption: Analyze your audience's media habits.
  • Viewing Habits: Discuss your audience's typical film-watching patterns.

Page 6. Film Marketing Plan

  • Film Hook: Define unique elements to capture your target audience's interest.
  • Selling Points: Identify appealing features, like storytelling or cast.
  • Film Marketing Tie-Ins: Establish promotional partnerships and collaborations.
  • Marketing Budget: Allocate specific budgets for marketing activities.
  • Media Outreach: Design media strategies, including press releases and events.

Page 7. Film Distribution Strategy

  • Target Markets: Identify primary markets based on location and audience demographics.
  • Release Strategy: Tailor your film's release to match audience trends and platform specifics.
  • Distribution Budget: Effectively budget for distribution to maximize reach and profit.
Step by Step Guide